Basic. Up-to-date Floristry.Discover something newin yourself

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FIORI ACADEMY

TO INCREASE THE LEVEL OF THE PROFESSION FROM A CRAFTSMANSHIP TO A FLOWER ARTIST

FIORI ACADEMY is an international educational platform of a new format in floristry, recognized by students from all over the world. For 4 years we studied students from 26 countries.
FIORI ACADEMY is the quintessence of knowledge and 12-year expertise of the international company in floristry and decoration - Fiori Company.
OUR GOAL is to create a highly professional environment of truly creative masters who can beautifully destroy stereotypes and create new as well as the great concepts.

ABOUT COURSE

Do you adore flowers, have just entered the profession of floristry and want to feel more confident and find your style?

Just 5 days with us - and you will find out exactly how floristry 2022 works.

We lay the fundamental basis, reveal the trends of 2022-2023, show the multifaceted nature of the profession. This is the basis that unites techniques and thinking, creativity and commerce, history and art, inspiration and design!

We work with high-value flowers and decor that we use in the Fiori Company chain of boutiques in the different countries.

AT BASIC WE WILL REVIEW
7 MAIN TOPICS

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Floristry as a profession. Florist portfolio 2022-23


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Up-to-date coloristics and color theory. How to create bouquets that are harmonious in color


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Techniques for creating a bouquet. Find your own style


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Floral interior arragements, working with space


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Packaging as part of the product and brand


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Trends in floristry 2022-23


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Creating content on a smartphone that sells in the effective way. Practice in photo shooting in programs relevant to floristry.


WHOM IS THE COURSE FOR

    For the beginners: to open a new profession and choose a direction in floristry

    For those who want to switch or get a more creative profession

    For whom floristry is still only a hobby

    For representatives of technical, economic, legal specialties: the opportunity to "switch" or change the profession to a more creative one

    For those who want to relearn

    For self-taught students who want to gain academic knowledge and review modern trends

    For event managers / agencies: acquiring knowledge of floristry to communicate with contractors in the same language or launch a new direction in business

    For future and existing florist business owners: learning the basics of the profession in floristry and the specifics of doing business in this sphere

SPEAKERS

FIORI TEAM

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Anna Grigorieva

CEO Fiori Company


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Maryna Rozhko

Head of Fiori Academy

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Karyna Khadzymatova

Chief Floral Trainer Fiori Academy

CROSS-CATEGORY SPEAKERS

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Olena Dobrynska

F&B Marketing Head at KAMA restaurant, Vogue Cafe and SWEETBOOK chain of confectionery.

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Anna Remarchuk

Photographer, Ukrainian blogger with 210K followers

WHAT YOU GET

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Mix of academic knowledge and trends in floristry from the Fiori Team - practitioners with 12-year expertise in the retail chain of Fiori Company boutiques (in Ukraine and abroad)

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Practice on real locations / projects as part of the course with the Fiori Team.

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The first works in your professional portfolio for the beginners right on the course.

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Opportunity to work at Fiori Company.
7 students after the Basic course joined the team of Fiori Academy and Fiori Company.

FIORI ACADEMY FORMULA

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Projects with the world and famous Ukrainian brands (Guerlain, Dior, Balmain, Loewe) as part of the course.

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Theory and practice from Fiori Company - Ukraine's the most commercially successful company in floristry and decor with 11-year of expertise in the lux segment.

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Experience from the star cross-category speakers - experts, industry leaders from related fields and creative specialties

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Fiori Company from the inside. The course takes place in the Fiori Hub - the space where the main office of FC is located. Also as part of the course - an excursion to one of the chain's boutiques is mandatory.

OUR MATERIALS

We work the with high-value flowers and decor that we use in the Fiori Company chain of boutiques. Our partners are leading companies in the cultivation, sales and production of flowers and floral accessories.

Parfum Flower Company offers you a new experience with flowers - a journey into the world of fragrances with English garden roses from David Austin and French fragrant roses from Meilland Jardin & Parfum, as well as many other varieties of fragrant cut roses. The company cooperates with the most famous fashion houses in the world. For example, on an ongoing basis, it supplies a certain type of perfumed rose especially for DIOR.

Parfum Flower Company has been a Fiori partner for many years.

TESTIMONIALS

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Altyn Musina

CEO&OWNER NUAR FLOWER

When I decided to develop in the field of floristry, I was faced with the question of education, it was necessary to understand how it all works from the inside. She chose Fiori Academy. I received so much knowledge in the field of floristry, photography, marketing, so much energy and new impressions.

COURSE REGISTRATION


+38 068 784-9960au.iroif%40ymedaca

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